Miata Mailing List: May 1993, Message #148
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   From: (none)
Subject: RE>Mazda Profits
   Date: (none)

Herb Samuels writes:

"When the Miata came out I
read that it cost Mazda $100,000,000 to develop and bring the Miata to
production."

Could someone please call up the chairmen of all car manufacturing companies 
and point this out to them?  And then please tatoo the words "Creativity:  
There is No Substitute" on their foreheads backwards so they have to read it 
every morning in the mirror.  How can some of the recent abominations (like 
the Chevy Caprice) get on the road at 10 to 20 times the price?  I had no idea 
Mazda spent so little to develop the Miata.  There should be a Nobel Prize for 
Car Design and Production and it should go to the Mazda designers and 
engineers.  These guys are geniuses.

-Al